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FS Maja

FS Maja®

by Fontsmith
Individual Styles from $50.00
Complete family of 4 fonts: $209.99
FS Maja Font Family was designed by Jason Smith and published by Fontsmith. FS Maja contains 4 styles and family package options.

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About FS Maja Font Family


Youthful

Fontsmith received a brief to develop a font that would form part of the broadcast identity for the UK’s first digital Freeview channel – E4. It needed to work seamlessly in text and display, both in print and on-screen, and please the eye of the target audience, 18-34-year-olds. So, young, fresh and informal.

No problem. Except for one thing: the timing.

Daughter

As he worked on FS Maja, Jason Smith was occupied by another imminent deadline: the birth of his third child. The pressure was mounting, but rather than let it get to him, Jason embraced the challenge and made light of the tension, fashioning a bright, bubbly, entertaining type with a personality made for memorable headlines.

Beautifully random

FS Maja’s soft, rounded shapes and assured, fluent lines encompass lots of notable features that contribute to its warm, fun-loving personality, including: a very large x-height; a short, rounded serif to allow for close spacing and give texture to body text; a slight convexity, or bulge, in the stroke terminals; a calligraphic fluidity in the entry to the down-stroke of most lowercase letters; open, generous curves, especially in the “B”, “P” and “R”; and a “w” made of two “u”s.

Designers: Jason Smith

Publisher: Fontsmith

Foundry: Fontsmith

Design Owner: Fontsmith

MyFonts debut: null

FS Maja® is a registered trademark of FontSmith.

About Fontsmith

Fontsmith is a London based type design studio founded in 1999 by Jason Smith. The studio consists of a team dedicated to designing and developing high quality typefaces for both independent release as well as bespoke fonts for international clients. Fontsmith is a London based type design studio founded in 1999 by Jason Smith. The studio consists of a team dedicated to designing and developing high quality typefaces for both independent release as well as bespoke fonts for international clients.The Premium foundry page can be viewed Here.

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